HOT POCKETS® and LEAN POCKETS® Brand Sandwiches Support Feeding America

November 9, 2010

We've all skipped dinner before, but imagine not knowing where you'll find breakfast or even meals for the next several days. Sadly, this is the case for millions of Americans as we continue to face tough economic times. With an astounding one in six Americans not knowing where their next meal may come from[1], HOT POCKETS® and LEAN POCKETS® brands have teamed up with FEEDING AMERICA®, the nation's leading hunger-relief charity, in an effort to engage the country in providing relief to those in need.

HOT POCKETS® and LEAN POCKETS® brands are committed to helping provide ONE MILLION MEALS[2] to help support local food banks nationwide. In addition, HOT POCKETS® and LEAN POCKETS® brands are encouraging people to take action within their own communities through a variety of online activities. With a visit to HotPockets.com or LeanPockets.com, consumers can access an interactive Hunger Map for hunger statistics, as well as watch documentaries of HERBIE HOT POCKETS® as he captures his cross-country travels in the fight against hunger.

"It's uplifting to partner with such a remarkable organization," said Bryan Badger, Vice President and General Manager for Nestle® Prepared Foods Company, Denver."Today, we are all touched by hunger, as more and more Americans struggle to feed their families. We are honored to have the opportunity to provide families with the encouragement and comfort that a warm meal offers."

With more than 49 million people in the U.S. struggling with hunger1 it's important now more than ever to volunteer, donate and get involved."With support from HOT POCKETS® and LEAN POCKETS® brands, we will continue the fight to end hunger," said Vicki Escarra, president and Chief Executive Officer for FEEDING AMERICA."We are grateful for their generous donation. Their contribution will help put a meal on the table for thousands of families in need."

Visit HotPockets.com or LeanPockets.com to learn more and find out how you can help fight hunger in your own community.


 

USDA Economic Research Service Household Food Security in the United States, 2008 November 2009

[2] Meals are used for illustrative purposes only. HOT POCKETS® brand and LEAN POCKETS® brand are donating the monetary equivalent of 1 million meals in 2010 secured by Feeding America on behalf of local food banks. Feeding America's meal conversion is effective until June 30, 2011.


Contact

Please contact one of our media representatives or call 800-771-2303

About Feeding America

Feeding America® is the largest hunger-relief organization in the United States. Through a network of more than 200 food banks, 21 statewide food bank associations, and over 60,000 partner agencies, food pantries and meal programs, we helped provide 5.3 billion meals to tens of millions of people in need last year. Feeding America also supports programs that prevent food waste and improve food security among the people we serve; brings attention to the social and systemic barriers that contribute to food insecurity in our nation; and advocates for legislation that protects people from going hungry. Visit www.feedingamerica.org, find us on Facebook or follow us on X.com.

NESTLe® USA

Named one of"The World's Most Admired Food Companies" in Fortune magazine for 13 consecutive years, Nestle® provides quality brands and products that bring flavor to life every day. From nutritious meals with Lean Cuisine® to baking traditions with Nestle® Toll House®, Nestle USA makes delicious, convenient, and nutritious food and beverage products that enrich the very experience of life itself. That's what"Nestle. Good Food, Good Life" is all about. Well-known Nestle brands include: Nestle® Toll House®, Nestle® Nesquik®, Nestle® Coffee-mate®, Stouffer's®, Lean Cuisine®, HOT POCKETS® and LEAN POCKETS® brand sandwiches, Nescafe®, Nescafe® Taster's Choice®, NESTLe® Juicy Juice®, Buitoni®, DREYER'S®/EDY'S®, Nestle® Crunch®, Nestle® Butterfinger®, Wonka®, DIGIORNO®, TOMBSTONE® and CALIFORNIA PIZZA KITCHEN® frozen pizza. Nestle USA, with 2009 sales of $10.4 billion, is part of Nestle S.A. in Vevey, Switzerland – the world's largest food company with a commitment to nutrition, health and wellness – with 2009 sales of $99 billion. For product news and information, visit Nestleusa.com or NestleNewsroom.com.

All trademarks are owned by Societe des Produits Nestle S.A., Vevey, Switzerland.