Approximately 5.5 million of seniors face food insecurity every day. That’s why Food Lion Feeds is joining together with its customers and food bank partners this Fall to help provide meals to their senior neighbors in need through the 7th annual Gala Apple Bag campaign.
From September 16 – October 6, 2020, Food Lion will offer customers the option of purchasing specially-marked "Food Lion Feeds" branded Gala Apple bags in its more than 1,000 stores. A portion of the proceeds from the sale of these bags will be donated to Feeding America. Customers will also have the option to donate at the register to help fight hunger. The goal is to raise enough money to provide more than one million meals to seniors in need.
Feeding America will distribute funds raised to local food banks within Food Lion’s footprint. $0.50, the monetary equivalent of 5 meals*, will be donated to Feeding America from every purchase Food Lion Feeds branded apples with a minimum donation of ($125,000) to Feeding America.
Food Lion believes in the resiliency of the towns and cities they serve and that together, with their customers and partners, they can make a difference. Food Lion is committed to leading the fight against hunger through investments in Food Lion Feeds programs, sponsoring four in-store fundraising and awareness-building campaigns, developing meaningful partnerships with local feeding agencies, and the donation of food daily through the Food Lion Food Rescue Program.
To learn more about Food Lion Feeds, visit www.foodlion.com/feeds.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.