Newman's Own® Turns NBC's"The Biggest Loser" 30,000-Pound Weight Loss into Feeding America's Gain of $150,000 Value of Food

March 28, 2012

NBC's The Biggest Loser contestant Mark Cornelison of Magnolia, TX was awarded 30,000 pounds of food from Newman's Own to donate to his local Feeding America® food bank.The seven remaining contestants on last night's episode of NBC's"The Biggest Loser" received a challenge from Newman's Own. The competitors raced to load trucks with boxes weighing a total of more than 30,000 pounds; that's the total amount of weight lost to date on"The Biggest Loser," which airs Tuesdays at 8 pm ET/PT. The first to complete the task, Mark Cornelison of Magnolia, TX, was awarded 30,000 pounds of food from Newman's Own to donate to his local Feeding America® food bank. As a surprise to the other six contestants, Newman's Own announced an additional donation of 30,000 pounds of food for distribution among their hometown Feeding America food banks. In total, the Newman's Own, Inc. donation is valued at $150,000 of food to help feed America's hungry.

Newman's Own, recognized for its philanthropic mission to donate all profits to charity, remains committed to the fight against hunger. Paul Newman began a partnership with Feeding America to fight hunger more than a decade ago and the company's devotion to this issue continues.

"One in six Americans struggle with hunger and more than16 million children do not have enough consistent access to food to nourish their growing minds and bodies. With such startling statistics, we feel it's important to help raise awareness about hunger in America," according to David Best, vice president of marketing for Newman's Own, Inc."And we wanted to help alleviate some of the need by donating food to the winners' local Feeding America food banks," Best continued.

Beginning in May, in partnership with Feeding America, Newman's Own will deploy truckloads of its food products to the food banks in the winners' cities, including: Magnolia, Texas; Roswell, GA; Middlebury, IN; Wayne, MI; Rockford, MI and Dittmer, MO.

"Our partnership with Newman's Own helps provide hope in the form of nutritious food for Americans at risk of hunger," said Leah Ray, vice president of corporate partnerships at Feeding America."Additionally, the affiliation with The Biggest Loser provides an important opportunity to reach a large audience and educate them about the work we do across the Feeding America network."

To donate to Feeding America, visit: www.feedingamerica.org/newmansown

To see a portion of last night's challenge, see the Newman's Own web page at www.newmansown.com/fighthunger


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About Feeding America

Feeding America is the nationwide network of 200 food banks that leads the fight against hunger in the United States. Together, we provide food to more than 46 million people through 60,000 food pantries and meal programs in communities across America. Feeding America also supports programs that improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.

Newman's Own Inc.

Newman's Own, Inc., founded by Paul Newman in 1982, offers more than 100 varieties of great-tasting, all-natural food and beverage products, including salad dressings, pasta sauces, salsa, thin & crispy frozen pizzas, frozen skillet meals, microwave popcorn, and refrigerated lemonades. Newman's Own Foundation continues Paul Newman's commitment to donate all profits to charity. More than $330 million has been given to thousands of charities since 1982

 

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